It’s time for holiday shopping and you have your list in hand. After considerable time browsing an online store, choosing sizes and colors, and selecting just the right gifts to populate your shopping cart, you proceed to review your cart items when suddenly — you encounter an error and lose everything!
If you’ve encountered this painful scenario before, you know the frustration, even anger, you feel after wasting so much time and effort. There’s no way you will do it all over again on the same site and risk even more frustrating failures. So, list in hand, you move on to another seller’s website that might have better functionality.